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Insights at wowzio
- What really is 'Insights'?
- Insights is a 3-tier system that bubbles up top-notch products for a given task or function, eg. 'Best Blenders for making Smoothies'. The base tier consists of an Insights-Extraction system, which as its name suggests, extracts key insights from reviews of users who have used these products. This gives us products that are good for a given task or function. The middle tier is a normalization and ranking tier called TopRank. This is used to rank products obtained from the base tier. The normalization layer factors in product level parameters like how buyers have rated a product, the number of times buyers have rated a product, how well a product has sold, as well as how a product's price is trending. The top tier (currently in development) is user-voting and editorial oversight.
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